When a bluff makes sense
Bluff when your story is believable, your opponent can fold, and the board favours your range. A bluff that only works against players who never call is a losing bluff.
Good and bad spots
Rules of thumb:
| Good spot | Bad spot |
|---|---|
| Heads-up pot | Multiway pot |
| You have blockers to the nuts | Opponent is a calling station |
| Scary card for their range | Board that hit their calling range |
| Semi-bluff with a draw | Pure bluff with no outs, many streets |
Semi-bluffs and c-bets
A semi-bluff has outs if called, so it wins two ways. A continuation bet on dry boards after raising pre-flop is the most common profitable bluff at low stakes.
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